Qualcomm Has a Lock on Microsoft's Windows Phone - - The Motley Fool. As somebody who covers chip stocks extensively, it's quite interesting that many investors believe that Intel's (NASDAQ: INTC) future in smartphones hinges on the success or failure of Microsoft's (NASDAQ: MSFT) Windows Phone. This couldn't be further from the truth, particularly as rival chipmaker and smartphone chip behemoth Qualcomm(NASDAQ: QCOM) has a literal monopoly on processors for Windows Phone. That's right - - it's all Qualcomm, baby. If you look at the Windows Phone models available today, you'll see that every one of them is powered by a Qualcomm Snapdragon processor. This makes sense, particularly as there are no other mobile chip vendors today that offer the performance, integration, and product breadth and depth that Qualcomm does in smartphone chips. From the lowest Snapdragon 2. Snapdragon 8. 00 series, Qualcomm has a chip for just about every phone. Further, while the other merchant mobile chip vendors such as Media. Tek have good hardware solutions, it seems as though Qualcomm went the extra mile to make sure that both the hardware and software was there. Furthermore, Qualcomm and Microsoft recently jointly announced a reference design program based on Windows Phone and Qualcomm silicon that makes it easy for OEMs and ODMs to bring to market Windows Phone- based designs. Yes, folks, Qualcomm has done the work to get a . Microsoft And Qualcomm Create Windows Phone Reference Design. Qualcomm believes that the reference design can be. Qualcomm's new S4 Snapdragon chips to bring. Qualcomm Reference Design program with a 'comprehensive set of software and hardware components' that are. From a near- term financial perspective this makes sense - - Windows Phone is a pretty negligible part of the overall smartphone market, so doing all of the legwork to develop drivers, reference designs, and so on when the company needs to pull its Android story together seems like a poor use of resources. That said, long- term, Microsoft may actually gain some pretty significant share with Windows Phone, particularly now that Nokia's devices division is now under its roof. It is important for Intel to not let this ecosystem work exclusively on ARM Holdings(NASDAQ: ARMH) architecture processors, particularly as these types of software hurdles have proved to be a veritable headache for Intel on the Android side of things. Intel can't keep forking over bags of cash to developers every time it misses a mobile device platform. Foolish bottom line. For now, it seems that Qualcomm has a virtual lock on the Windows Phone applications processor market. While this isn't a huge part of the mobile market today, it could be in the future, which makes Qualcomm's positioning and partnership with Microsoft look smart. It is interesting (but understandable) that Intel isn't devoting the resources to play here, but if Windows Phone ever gains meaningful inroads, this early partnership on Qualcomm's part will only make Intel's smartphone endeavors that much more difficult. Windows Insider Program. Posts in Qualcomm Reference Design September 11, 2014 Uncategorized Round-up of Windows Phone device news from IFA 2014. Qualcomm reference design pdf The Qualcomm Reference Design QRD program offers the core requirements device. Snapdragon 800 Processor Embedded Product Brief. Qualcomm rolls out standalone VR headset reference design. The Snapdragon-powered design will be available to manufacturers this year -- before Intel's.
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